Puerto Despertar CD Packaging

Source

A new take on CD packaging with a nice method of sealing the packaging. I would like to see the CD held on a pulp backboard. This can be moulded to any shape easily and would protect the CD without use of plastic.

Refillable Oil

Another company taking the sustainable route by supplying refills products instead of new glass bottles that will need recycled or will be thrown into a landfill site.

The pouch was well designed as it felt string enough to hold all the oil. My worry with pouches is that under pressure when being transported they may explode.

Eco Soap

Source

One of the reasons the brief for the Body Shop is so difficult is because it is very hard to be innovative, original, think outside of the box when practicality and affordability is key. Also, The Body Shop has done many different things with their packaging - branding, and rebranding and refillable packaging. They have a lot of core values that need to be mirrored in the design, all these points make the brief challenging.

I have been researching to help fuel my design process but all that I have found has been done and done again. It was very refreshing when I came across eco-soap. They have a packaging that targets the sustainable brief with a new direction. An original design. Hopefully this will spark some creativity.

Reduce impact by design

Source

Advice for designers on creating environmentally friendly packaging.

FibreForm

Source

FibreForm packaging by Billerud could provide an interesting material for packaging/protection for many products. The material is adaptable due to its stretchiness and branding designs can be made original with the availability of embossing, light or deep, this along with any printing, film or other coatings.

FibreForm also claims to be highly sustainable because it is FSC certified and comes from managed suppliers.

A sarky video

Source

Tetra Pak

Tetra Pak have produced this nice animation to explain why they are so good. And it seems that they are very good, their packaging when recycled can become anything from a notebook or paper bag to tiles and flower pots. 


I believe that in some places this is true but recycling can be a complicated process and many councils wont take mixed materials and separate them into the aluminum, plastic and paper that Tetra Pak is made from. This is not the fault of Tetra Pak though and they are doing a good job at making sure all elements of their packaging is recyclable. 


Tetra Pak could provide a good solution for the Body Shop brief I am working on.

Green Checklist

Now that I have this it should be easy...

Body Butter

 

One of the products to be redesigned for the Body Shop is the Body Butter tub. This is going to be difficult to beat because it is a very suitable product design.

It stacks easily

Looks good

Transports well

Easy to use for the customer

Is recognisable to the customer

Displays well

The label offers interchangeable design for different promotions, seasons, etc

The main focus will be on the products sustainability and how it relates to the Body Shop principles.

Original Source

As part of research for the Body Shop packaging brief I am looking at Original Source packaging, after getting a bottle in my stocking. 


I was expecting to find that their packaging very 'green' but I am still unsure about the extent. There is little information on the website. The design for the new Original Source packaging were by Alloy who focused on the colours and shape of the packaging ensuring that it resonated nature.


I have found on the bottle that it is 100% recyclable, including the cap, but I thought that the environment would be much higher in their priorities. Through research for my Report I found that many authors writing about the environment say that recycling is like a 'get out of jail free card'. It allows for continual consumption but offers an aspirin to hide the pain.


I will look more at Original Source and other brands as part of my research for The Body Shop.