For some reason I was quite shocked to hear that Starbucks had redesigned their logo. I think probably because it has probably always been the same solid motif since I have known of them. Also, I thought they would hold on to the traditional looks of original logos but instead have taken all extras off to create a minimal, white out, single colour logo.
I found this image quite funny as a post I made quite recently showed how logos can be made minimal. The examples they gave looked just like the image above.
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